Brand Identity

The RaMo logo is inspired by the geometric square patterns found in Ravenna’s historic mosaics, with a dark blue and pure white palette that echoes the iconic atmosphere of the Mausoleo di Galla Placidia. This creates a visual identity that feels modern yet deeply rooted in local heritage. All visuals and marketing materials, from the website to the merchandising, were designed to reflect this connection, incorporating mosaic-inspired elements and fragments to celebrate the city’s artistic tradition.

Website Architecture

Before designing the individual pages, the entire structure of the RaMo website was planned through a detailed site tree. This step helped define user flows, organize content intuitively, and optimize the overall user experience. The result is a clear, accessible platform that makes exploring Ravenna’s cultural offer easy and engaging.